Yifan Yang, The Creator

LABELHOOD 'Six Question About Love' POP-UP

LABELHOOD Flag is a pioneering fashion community for younger generation. 

Together with Jing'an Kerry Centre, LABELHOOD brings six young fashion designers together under the theme of "Love" . Launched a series of "Six Questions About Loves" theme series static pop-up store, and thinking about the the final meaning of LOVE.

The graphic system that I devised for the exhibition is inspired by Emojis. Adapted emojis into visual language to express 'Six Question About Love'.

For the event space, I designed a interactive photo booth inspired by magazine cover for people to take pictures & share.

I also designed promotional postcards.

Client

LABELHOOD

Sector

Arts & Fashion
Civic & Public

Discipline

Brand Identity
Interiors & Architecture
Digital Design

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